SEO audit services
Want to improve your website’s performance but don’t know where to start? Our SEO audits give you the clarity and direction you need – based on data, not guesswork.
Understand what’s really going on with your website
An SEO audit is the best way to uncover what’s working, what’s not and where your site could be doing better. Whether you’re planning a website refresh or just want more traffic and leads – this is the place to start.
Our audits combine expert analysis with actionable insights you can actually use. No jargon. No generic free reports. Just practical advice tailored to your goals.
What’s included in an SEO audit?
Every audit we deliver is tailored to your website, your market, and your goals – with no generic templates or one-size-fits-all reports.
Our in-depth review of your SEO performance can include:
- Crawlability, indexing and technical health checks
- Content audit: what’s performing, what’s not
- Keyword research and competitor analysis
- Backlink review for your site and your competitors
- Analytics insights to understand user behaviour
You’ll receive a prioritised action plan, so you know what to do next – whether you want to implement it in-house or work with us to take it further.
How our SEO audit process works
We recommend audits as a starting point for many new clients – especially if you’re not sure what’s going wrong, or what to focus on first.
Here’s how it works:
- Discovery – we learn about your business, site and goals
- Audit – we run a detailed review using industry-leading tools
- Action plan – we provide a prioritised, jargon-free summary with relevant actions
- Support – we can deliver the implementation for you, support your in-house team, or provide training if needed
Audits can also be used to guide annual reviews, refresh strategies or prepare for website changes such as replatforming or rebuilding.
Who we work with
Our SEO audits are designed for:
- Marketing leaders who want clarity before investing further
- In-house teams looking for a roadmap to follow
- Business owners looking for the next step to grow
- Agencies needing support for client strategy
- Marketing teams preparing for site changes
Whether you want us to implement the changes or support your team to do it in-house, our audits give you a strong foundation for results.
Ready to see what's really going on?
We’ll give you the insights, the clarity and the next steps – with no pressure to commit to ongoing services.
FAQs
What is an SEO audit?
An SEO audit is a detailed review of your website’s performance in search – looking at what’s working, what’s not, and where the best opportunities are. We’ll look at your content, site structure, technical setup, keywords, backlinks and even your competitors to give you a full picture of how your site stacks up – and how to improve it.
Why should I do a content audit?
Websites often collect outdated or low-performing content over time, which can drag down your overall visibility. A content audit helps you see which pages are doing well, which need improvement, and which might be better off removed. It’s a smart way to tidy things up, refocus your content strategy, and boost performance site-wide.
Which tools do you use?
We use a mix of trusted industry tools and first-party data sources. This includes Google Analytics, Search Console, Microsoft Clarity, Screaming Frog, Semrush, Keywords Everywhere, SEOStack, and others. But tools alone don’t give you insight – that comes from experience, analysis and knowing what to look for.
What does a technical audit include?
Our technical audits dive into the behind-the-scenes elements that affect how your site performs. That includes crawlability, indexing, speed, mobile usability, HTTPS, internal linking, duplicate content, structured data, redirect chains, broken pages, and more. We’ll flag issues and prioritise fixes based on what will make the biggest difference.
Is an SEO audit worth it?
Definitely – especially if you have a larger site, an ecommerce store, or you’re planning a relaunch. For smaller sites, we may suggest a simpler audit focused on content or competitor analysis. Either way, we’ll always recommend the right audit for your goals and budget. It’s about actionable insight, not busywork.
Are your SEO audits free?
No – and here’s why that’s a good thing. Free audits are usually automated scans that don’t tell you much beyond a surface-level score. Our audits are manual, customised and designed to be genuinely useful. You’ll get a clear, jargon-free explanation of what we found, what it means and what to do next.
How long does it take?
Timelines vary depending on the size and complexity of your site, but most audits take between 1–4 weeks to complete. We’ll confirm exact timings when we scope the work, and we’re usually booking projects a month or two ahead – so if you’re thinking about it, get in touch to reserve a spot.